What is it (1-2 sentences)
Outgrow is a lead gen SaaS tool that lets marketers build interactive quizes and caluclators (think a Buzzfeed "What kind of vacation should you take" quiz) that lets you capture emails and then remarket to those emails.
If you can't code and you want to use something prettier than Google Forms, this is a pretty cool way to get engaging content on a marketing landing page to capture email leads. Their templates are pretty slick, and you can custom make the quizes to make them relevant for your business. For example, if you're a marketing consultant, you can use the quiz to gather data on your audience, send them a follow up, capture their email, and give the user's a neat way to enter the information in a fun way.
I've used boring forms like the prebuilt Salesforce forms to gather sales leads, and I'd say Outgrow is definitely more engaging.
For a small startup, it might be a bit pricey, and the trial period is only 7 days. They do have a $14/month quiz-only option, but it's billed annually, which is annoying. But, if you just want to try it for a month and see if it works there's a billed monthly option that starts at $22/mo. It's not the most expensive but I wish their trial period was a bit longer.
Since trial is fairly short, just know exactly what you want to do and try and get the most value in the 7 days so you can decide if you want to stick with it.
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